Our 2026 motto

Good people. Great company.

Tropic like it's hot.

On 23 September, Cologne gets a new climate zone. Right in the middle: people you know, people you want to meet, and plenty of reasons to stay a little longer.

23 SEP 2026 · COLOGNE

Man sitting in a flamingo float beside a tentacle in the sea
Cologne can go tropical.
The motto trailer

A LITTLE TASTE OF THE NIGHT AHEAD.

A quick trip to the tropics. The rest happens in Cologne on 23 September.

A quick taste. The rest happens in person.
A quick detour
Step out for a moment. Then see where it takes you.
Why a new motto every year?

THE MOTTO
SETS THE TONE.

If you already have an outfit in mind, by all means wear it. But the motto does not stop at the wardrobe: it shapes the images, rooms, acts and little moments in between. This year, it is “Tropic like it’s hot.”

Monkey in a sombrero sitting on a desert bench
01 / DER AFFE MIT SOMBRERO

The security detail has style.

Two men in floral suits and sombreros
02 / DAS MEXIKANISCHE DUO

Two gentlemen. One brief: look good.

Masked performer with two dancers in front of speakers
03 / DER MANN MIT DER MASKE

Bass, please.

Woman and man beside a tropical pool
04 / DIE KOMPLIZEN

Two people already in the know.

Man with an ironing board in the sea
05 / DER MIT DEM BÜGELEISEN

Ironed out by 11 pm.

Page pours champagne for a zebra in a bathtub
06 / PAGE & ZEBRA

Please do not feed the talent.

Man in a suit working on a laptop under a beach umbrella
07 / DER WORKAHOLIC

Office hours are officially over.

Woman with a drink and cigarette in an armchair in the desert
09 / DIE UNBEEINDRUCKTE

The look says: give me a minute.

Four dancers in front of palms and the sea
10 / DIE SPEZIALEINHEIT

Ready for the dancefloor.

What stays with you

YOU KNOW EACH OTHER.
NOW GET TO KNOW EACH OTHER.

OMClub brings the industry together without feeling like another work appointment. You see a different side of each other, talk differently, and leave knowing each other a little better, even if you have known each other for years.

01

ARRIVE

First drink. First familiar face. Leave the day at the door.

02

STEP IN

Tropical scenes, good music, and a place that feels nothing like a trade fair.

03

RECONNECT

Lounges, real conversations, and people worth staying a little longer for.

04

TAKE IT WITH YOU

People you want to see again, good stories, and a promise to arrive earlier next year.

More than a picture

Sometimes a small glimpse is enough.

Tropic like it's hot
The night finds its pace.
23 SEP 2026 · COLOGNE

THE FAIR
CALLS IT A DAY. OMCLUB DOESN'T.

Keep 23 September free. Get the free ticket alerts or become a host and bring your people along.